Bốn Chữ Lắm Cover
DIRECTOR / PRODUCER
Embarking on the production of BLVCKĐEN Productions' first music video was a whirlwind experience, filled with creative energy and a shared passion for celebrating Vietnamese culture. Shot in a single day with a smaller crew, the video became a testament to efficiency and artistic collaboration.
The song, a cover of a famous Vietnamese melody originally by Trúc Nhân and Thảo Nhi, featured the enchanting voices of theoneDNA and Đan-Vy—two exceptionally talented Vietnamese American artists based in Orange County, California. This project was not just about music; it was a visual exploration directed and produced by me, aiming to highlight the cultural richness of Vietnam.
The narrative unfolded as a captivating story of theoneDNA from the modern world and Đan-Vy from the past world, meeting each other in an alternate reality through a portal of their mirrors. This conceptual approach allowed us to experiment with abstraction, weaving a tale that transcends time and space.
The choice to use silhouettes as a visual element was a deliberate one, adding a layer of mystery and artistry to the storytelling. The silhouette concept enabled us to focus on the essence of the performers and the cultural motifs, emphasizing the beauty of Vietnamese heritage.
As we navigated the challenges of a one-day shoot with a smaller crew, the collective dedication to the project was evident. The result was not just a music video but a visual ode to the convergence of past and present, modernity and tradition. Through this artistic endeavor, we sought to not only showcase the musical talents of theoneDNA and Đan-Vy but also to celebrate the timeless allure of Vietnamese culture.
PRODUCTION COMPANY / BLVCKĐEN (IG: @blvckdenofficial)
ARTISTS: Dan Vy (IG: @juliedvhuynh) & Khue (producer; IG: @thekhue)
DIRECTOR & PRODUCER / Theone Ly (IG: @theonetly)
VFX SUPERVISOR /John Del Pozo (IG: @jondelpozo)
DP / Alan Chung (IG: @alanychung)
1st AC / Mario Acevedo (IG: @marioacevedonieves)
PRODUCTION ASSISTANT / Jazmin Clarito (IG: @jazminiature)
PRODUCTION ASSISTANT / Hunter Ly (IG: @khunt.er)
PRODUCTION ASSISTANT / Chanh Vo (IG: @vo.creation96)
